Browsing Tag:
personalisation

Ecommerce Marketing Tricks to Outrank Competitors

Whether you are trying to grow your small store this year or you are battling to keep ahead in your ecommerce marketing goals, there is no doubt that this sector can be incredibly competitive. The mistake that many e-tailers make is assuming that they have to resort to spammy...

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Lead Nurturing Predictions for 2019

Over the last year, lead nurturing has continued to evolve and adapt. For smart marketers and businesses, lead nurturing offers a way to not only bring in more conversions, but also strengthen relationships, boost customer retention rates, and even grow reputation across multiple channels. If you are not yet...

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The Best Tried and Tested Email Marketing Strategies

While there is no doubt that an integrated approach offers the most value, email marketing strategies show no sign of becoming redundant any time soon. In fact, studies continue to show that email still has a high ROI compared to other digital strategies. A recent Email Marketing Industry Report...

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4 Mistakes That May Be Preventing Mobile Engagement

There is no doubt that mobile engagement is key to succeeding in today’s highly competitive era of mobile. If you are not putting thought into your mobile campaigns, you can be sure that your competitors are busy crafting campaigns that are designed to reach customers quickly and easily. Failing...

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How to Steer Past Marketing Automation Roadblocks

If it feels like you are running around in circles and not getting anywhere with your marketing automation efforts, you’re not alone. It takes time and effort to start seeing results. It also takes a well-established strategy to ensure that you are not hitting roadblocks on your path to...

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