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Digital Communications

How to Choose the Right Digital Communications Platform

The right digital communications platform (cPAAS) can make a massive difference to your business in many ways. In today’s digital world, automation has paved the way for a streamlined experience for customers, helping to drive conversion and increase customer retention. While some enterprise businesses are still not sure whether...

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How Tupperware® reduced costs and improved customer engagement during C19 lockdown.

Although 70% of companies say they have a digital transformation strategy in place, the Covid-19 crisis has fundamentally shaken up the business landscape, leaving most companies and businesses no choice but to significantly accelerate their shift to digital. Today we share with you how we have helped accelerate the...

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Driving In-Store Purchases Through Personalised Discount Offers

As part of an integrated ecommerce marketing strategy, personalised discount offers are a highly effective way to increase in-store purchases. Bridging the gap between online and offline shopping helps you reach more customers, driving sales and providing customers with a seamless shopping experience. Grapevine Interactive helped a leading FMCG...

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Why Use a Communications Preference Centre?

Offering a way to build trust, increase engagement and reach customers more effectively, a communications preference centre is essential. Customers today have high expectations when it comes to communications. They expect to get what they want, when they want it, and how they get it on their chosen device....

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How leading Healthcare Group rapidly improved employee communication during C19

As we all know, C19 has accelerated the digital transformation agenda of many firms in diverse industries, including and especially how businesses communicate digitally with clients, and also employees. This month we share a story on using our automated communications platform to improve outcomes at a leading SA Healthcare Group,...

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