E-commerce Marketing Trends to Watch in 2018

Why are these trends worth watching?

Many of the trends help to identify unique opportunities to grow your customer base, convert more sales, and build a loyal following. Other trends help you to identify potential challenges for the year ahead. There is no doubt that e-commerce marketing has become more important than ever before.

Data from Statista predicts a 246.15% increase in ecommerce sales globally, rising from $1.3 trillion in 2014 to $4.5 trillion in 2021.

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