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5 Signs That Your Email Marketing Strategy is Killing Conversion

Are your email marketing efforts hitting the mark, or killing your chances of conversion? Many marketers delve head first into their marketing strategies, without stopping to consider whether every single action is truly worthwhile. Although your strategy may get you more followers, and ultimately, more sales, it may be...

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How Marketing Automation Helps the Travel Industry

Although marketing automation has been shown to be a useful tool for just about every industry, from small businesses to technology, marketing and many others, it offers unique benefits for each industry. In retail business for example, automation helps stores source and retain customers through targeted campaigns designed to...

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